The Ecology of Commerce2

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Written by Paul Hawken

The potency of industrial systems is overwhelming. No culture in the world has been able to resist the allure, convenience, ease and wonder of materialism. Industrial corporations have overturned thousands of years of beliefs and practices, sometimes overnight, replacing cultural traditions that linked human welfare to deities and great natural laws with a managerial system that showed how mankind could intervene with. overturn, and even replace natural laws with engineering, mechanics, technology, and systems. The growing power of corporations has not been accompanied by any comprehensive philosophy, any ethical construct, other than the accumulation of wealth as an end in itself.

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